Allstate Insurance Black History Month

For Black History Month, Allstate Insurance highlighted need-to-know stories from need-to-know people. A purely social-led effort, Allstate launched it’s most celebrated BHM campaign which proved the content was worth knowing, worth sharing and #WorthTelling. Through a series of beautiful images and videos, shot by photographer Sandro Miller, Allstate reveals the ten individuals whose drive and passion has led them to become influential in their respective fields through a visually captivating Instagram social campaign.

CDs: Scott Smith & John Kistner
Photographer: Sandro Miller
Editor: Kathryn Hempel
CW: Jewell Donaldson

Radio Spot 1

Radio Spot 2

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